WHO
Less blah blah, and
more ha-ha.
Good Conduct is an advertising agency with the soul of a writer’s room. We believe advertising isn’t about preaching to people, it’s about entertaining them. In a world where attention is scarce and most ads get skipped, we help brands connect with their audience through
humor, surprise, and insightful storytelling.
WE DON’T STEAL ATTENTION. WE EARN IT.
With laughs, fun, and stories worth remembering.
WHAT
Strategy + Positioning
Set the table for success by uncovering your unique voice, knowing your enemy, nailing your positioning, and unearthing your raison d'être. (that’s French).
Creative Campaigns
Grow awareness and affinity with entertainment-first TV + video, 360 campaigns, OOH, branded content, social video, and everything in between.
Stunts, Experiences + Activations
Grab attention and earn media through unforgettable stunts, immersive brand experiences, and culturally relevant brand actions.
WHERE
We create work in NYC, CHI, LA...We even have a brand partner in The Great White North. Hi Miki! Why? Because of the internet. But if you want to see us in person we’re based in Denver, CO.
WHY
It’s not just like our opinion, man.
Our jokes are backed by science. No joke. It’s not that we just like making funny ads and fun experiences. We do. But they’re scientifically proven to build trust, recall, and positive brand sentiment. Which makes our work, work harder. We’d share more but we save that for our partners.
WHEN
When a DTC brand is growing up
Emerging brands ready to make the leap to brand marketing and haven’t done it before. Or, haven’t gotten it right.
When you’re a Challenger brand
Challengers that need to punch above their weight, shake up their category, or take on a behemoth.
When you need to breathe new life into a heritage brand
Heritage brands that have lost their way, need to make a splash in modern culture, or find a way to connect with a new audience.