Since 1926 The Jel Sert Company has been making everything from household names to kitchen staples in the form of drink mixes, frozen novelties, and dessert mixes. And although you may not have heard of the parent brand, you’ve probably used one of their products. Being a heritage company, the Jel Sert Company needed a makeover for modern times. We brought a new look, feel and tone of voice to family brand who’s brought joy to other families for nearly 100 years.